Blogging

How to Use Your E-Commerce Blog to Drive Traffic to Your Website

How to Use Your E-Commerce Blog to Drive Traffic to Your Website

Your e-commerce blog doesn't have to be about company updates and news. In fact, it shouldn't be. Your e-commerce blog is a tool that can help you drive traffic to your website and make sales, but only if you use it strategically. In this post we look at 4 ways you can optimize your blog posts for specific traffic sources — a great start to your e-commerce blog strategy.

Need ideas for what to blog about? Listen to your clients.

Need ideas for what to blog about? Listen to your clients.

Blogging is valuable for small businesses for many reasons, among them increase your website's search rankings, and showcasing your industry expertise.

But it's really hard to come up with content for a business blog, especially for people with no writing or editorial background.

How do you come up with ideas for enough topics to fill a year's worth of content? What do your clients and customers want to hear from you?